对于网站建设而言,即使做出来的效果十分炫酷,但是如果用户不买账,那么这样的网站设计还是难以获得预期的效果。毕竟大家设计的网站,必须要立足于功能,只有在功能的突出的前提下,再通过适当的网页美观化的设计,才能够对用户产生更强的吸引力。如果仅仅一味的为了美观而美观,而忽视了网站功能的实用性,必然会让网站建设进入到一个死胡同,难以发挥出网站的价值。
For the website construction, even to the effect is very cool, but if the user is not, then the website design is difficult to get the desired effect. Design website, after all, we must be based on the function, only under the premise of the outstanding, the function and MeiGuanHua through proper page design, can produce more appeal to users. If only blindly in order to beautiful and beautiful, and ignore the function of website is practical, is bound to make the website construction into a dead end, it is difficult to play out the value of the site.
  那么如何才能够让网站的建设凸显其功能性,并对用户产生较强的吸引力呢?下面就从几个方面来进行具体的分析。
So how to make the construction of the website highlights its functionality, and produces strong attraction to the user? Here are from several aspects to carry out specific analysis.
  第一,网站建设不能够为了创意而创意。大家知道,现在在网站设计界十分的注重欧美风格的引入,甚至将欧美风格的设计奉为圭臬。而且将网站打造成欧美风格,也成了一种创意。可是对于一个网站而言,如果你立足的是外贸型网站,在欧美市场上赢得竞争优势,那么这样的打造自然无可厚非,可是如果你一个本土化浓郁的网站,却搞一个欧美风格的网站,往往很难得到用户的青睐,因为对于欧美的简约主义,对于国人而言,并不感冒。
First, the website construction could not for the sake of creative ideas. As we know, now in the website design is very pay attention to the introduction of European and American style, even bibles of euramerican style design. And the site into the European and American style, also became a kind of creative. But for a web site, if you type based on the foreign trade website, win the competitive advantage on the market in Europe and the us make rightly so, but if you are a local rich web site, but make a euramerican style website, it is often difficult to get the users favor, because for the European and American minimalism, for the people, dont catch a cold.
  如果是本土型的网站,那么在设计上就应该和本土的学问进行结合,当然也要适当的保持颜色的科学搭配,让视觉体验变得不那么生涩。同时还需要结合国人的审美风格和使用习惯来设计,这样才能够让网站功能变得突出,具有实用性,进而对用户产生吸引力。
If it is local websites, so in the design should be with local culture, of course, also want to appropriate to keep color science is tie-in, make visual experience less astringent. Also requires a combination of Chinese aesthetic style and habits to design, so as to make web site features prominent, practical, and appeal to users.
  第二,最快让用户找到所需。因为对于一个网站而言,不可能所有的内容都会被百度收录,而且让用户都通过百度来搜索你网站的内容,这本身就会对用户的工作产生巨大的浪费,从而严重影响到用户体验。当用户好不容易通过百度或者其他渠道进入到你的网站之后,你的网站就能够立即让用户找到自己感兴趣的版块,这就要求网站的设计要遵循扁平化,而且还需要设置丰富的导航功能,让用户能够迅速的定位青睐的栏目和相关的内容,从而提升用户浏览网站的效率。
Second, allow the user to find the fastest. Because it is impossible for for a web site, all content will be included, baidu and let users through the baidu to search your sites content, that in itself would be an enormous waste of users work, thus seriously affect the user experience. When the user is very not easy through baidu or other channels into your site, your site will be able to immediately let users find themselves interested in section, which requires the website design should follow flat, but also need to set up rich navigation function, allows users to quickly locate favour of columns and related content, to improve the efficiency of users browse the site.
  如果网站的内容足够丰富,在网站上设置一个搜索功能极为重要,别看这个搜索功能,看起来一个小搜索框不够显眼,可是往往会让用户觉得你这个网站的功能比较强大。因为很多用户对于搜索这个功能往往会认为是高科技的象征。那么在网站建设过程中,就应该将搜索功能放在相对鲜艳的位置,从而为用户提供快捷的服务。
If the website content rich enough, on the web site is extremely important to set up a search function, although the search function, looks a little search box is not visible, but tend to make the user feel you this website function is stronger. Because many users to search the function tend to think that is a symbol of high-tech. In the process of website construction, should will search function in the relatively bright place, to provide users with efficient service.
  第三,响应式设计。随着移动互联网的发展,未来的网络发展趋势必然走向移动时代,而在移动时代下,显示终端必然呈现多元化的趋势,那么对于网站建设而言,就应该注重响应式设计,能够让网站在不同的终端上都能够有着良好的视觉体验。而不是从这个平台到另外一个平台需要安装各种APP,才能够正确显示。而是实现直接性的响应式显示,才能够有效的提升网站的实用性,而且这样也能够让用户认为你这个网站具有强大的功能。
Third, responsive design. With the development of mobile Internet, the future is destined to mobile network development trend of The Times, in the era of mobile, display terminal must present the trend of diversification, so for the website construction, should pay attention to the response type design, can let site on different terminals to be able to have a good visual experience. Rather than from the platform to another platform need to install the APP, can display properly. But the realization of direct response, according to the type can effectively improve website usability, and it also can let the user think you this site has a powerful function.
  总而言之,对于网站而言,在当前的互联网环境中,已经不再是简单的展示,而是要将服务放在首位,让用户能够在网站上体验到舒适的感觉,并能够通过你的网站收获良多。所以简单的注重美观设计显然已经不再是主流,只有将功能设计放在首位,才能够让网站焕发持久的生命力。
To sum up, for the site, in the current Internet environment, is no longer a simple demonstration, but to the service in the first place, allows users to experience on the site, to feel comfortable and be able to harvest a lot through your website. So simple notice beautiful design clearly is no longer the mainstream, only will give top priority to function design, can make websites have the lasting vitality.