For a mall website construction, we need to consider the factors of it, as a shopping mall and you are going to sell things, that how to sell? Is involved in the problems in the supply chain, product positioning, if consider these problems, and to consider how to make our mall can foster strengths and circumvent weaknesses, small make up will introduce you to relevant knowledge, hope everybody understands from learning what are the advantages and disadvantages of a mall website construction, and what are the factors to consider.
Mall website construction to foster strengths and circumvent weaknesses
Mall website construction
No limit of time and space: 24 hours a day, 7 days a week. Can be browsing and purchasing goods, work time can communicate with customer service at any time, to deal with the difficulties encountered in the shopping. Global anyone can through the Internet access to your shop, not restricted by space.
Service quality: website construction of online mall store, not only can complete the general stores all trades, at the same time, through multimedia technology, it can also provide users with more comprehensive products information.
Customers all over the world: if you only do offline markets will find are too limited. And can bring you a powerful traffic network, expand your market and user groups, develop business to the whole country and even the world.
Cost: the cost from two aspects of hardware and software shows that the hardware store, most must rent, decoration, printing, paper, supplies, software includes online shopping mall system, network information, pictures, video, etc., can be use for a long time, a virtuous cycle, economic and environmental protection very much. Can save the cost stores at the same time, so the overall cost down a lot, so in the price of consumer goods will be much cheaper relative to traditional stores.
Marketing economy and convenient: compared with the traditional media, Internet marketing is more economic simplicity. The traditional media advertising is costly, more suitable for brand shaping; The network marketing is mainly to control strategy and positioning problem, benefits a lot, costs compared with the traditional media, and more accurate flow with the user, ROI (return on investment).
More stereo, comprehensive: information through the Internet, enterprise information display, branding and image publicity through text, images, audio, video and so on multi-dimensional combined with virtual reality show, the user more solid and comprehensive understanding of the enterprise, helps to form a good image and reputation.
Stable, safe and reliable: online shopping mall system by software company specializing in the development, system maintenance and they are responsible for all the operations, the server for information statistics, archive all the 24 * 7 hours, comprehensive monitoring and management, enterprise itself need not laborious fee for maintenance, so it is stable, safe and reliable.
Effective management, convenient: using information database management, precise and clear, and correct all kinds of information preservation, manual operation of low-level mistakes will never happen, can consult, accounting and statistics at any time.
Mall website construction defects
Online store description of goods is established, the main is that the customer cant directly see and touch the goods, all by the description of the owner to shopping. Customer cannot judge whether the goods from the formal channels, or whether it is authentic. If imitation, consumers rights protection is a long road often. Online store for sellers of audit often have a lot of limitations, can also lead to fake and inferior products. In the long run will lead to a large number of negative comments on the online store, affect the long-term development of the online store. If can well solve the problem of fake and shoddy, the potential of online store will be difficult to measure.